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Fynch Consulting

Transforming logistics: building a digitally enabled 3PL service from scratch

Overview

We partnered with a startup on a mission to transform the logistics industry by launching the region’s first fully end-to-end, digitally enabled third-party logistics (3PL) platform.
This ambitious initiative required building a powerful, interconnected ecosystem of applications and tools designed to streamline operations, boost efficiency, and elevate the experience for delivery agents, merchants, warehouse managers, and consumers alike.
Over a dedicated two-year collaboration, we carefully built each layer of the platform from the ground up, covering everything from UI/UX design and core development to product management and long-term maintenance.
The results were immediate and far-reaching. Within six months of launch, the platform processed over 1 million transactions, expanded to more than 50 cities, and integrated with over 250 brands.

Services Provided

Problem

The startup set out to build a robust and fully connected digital ecosystem to power its 3PL service, something no off-the-shelf solution could deliver.
The goal was to seamlessly integrate a wide range of platforms and tools while delivering a smooth, efficient experience for every user: delivery agents in the field, merchants managing orders, warehouse managers tracking inventory, consumers monitoring parcels, and administrators overseeing operations.
To support rapid scale, the system also needed to integrate with over 250 brands and offer plugins for major e-commerce platforms including WordPress, Shopify, Magento, and OpenCart.
The scale, complexity, and diversity of needs made one thing clear: only a custom-built solution could bring this vision to life.

Solution

We engineered a full-stack logistics platform designed for scale, speed, and seamless coordination.
At the center was a high-performance Delivery Agent Mobile App (Android & iOS), optimized for ease of use in the field and built to handle high transaction volumes with minimal latency.
For merchants, we developed a responsive web portal with real-time shipment tracking, order management, and performance insights, designed with a focus on usability and speed.
The Warehouse Management System provided accurate inventory tracking and optimized stock handling, reducing manual overhead across facilities.
On the consumer side, a real-time Parcel Tracking Tool and mobile-optimized website ensured easy access to delivery updates and support. Administrators benefited from a centralized dashboard with live data, enabling instant visibility and control over nationwide operations.
The platform supported integrations with over 250 brands and included custom-built plugins for WordPress, Shopify, Magento, and OpenCart, ensuring full compatibility with leading e-commerce ecosystems.
By combining a modern tech stack, thoughtful UX, and deep cross-platform integration, we delivered a scalable logistics engine that dramatically improved speed, transparency, and user experience at every touchpoint.

Impact

The impact of our end-to-end 3PL solution was immediate and far-reaching. Within just six months, the platform processed 1M+ transactions, expanded to 50+ cities, and integrated with over 250 brands—establishing the startup as a serious contender in the digital logistics space.
Operational efficiency improved across the board. The Delivery Agent Mobile App accelerated delivery cycles. The merchant portal empowered partners with real-time visibility and control. Warehouse automation reduced manual effort and errors, while the Parcel Tracking Tool and consumer-facing website delivered a smooth, transparent experience for end users.
Administrators gained full oversight through a real-time dashboard, enabling smarter decisions and proactive issue resolution. Cross-platform integrations with Shopify, WordPress, Magento, and OpenCart ensured the platform played well with the broader e-commerce ecosystem.
This wasn’t just a digital upgrade, it was a business transformation. The startup emerged with a scalable, future-ready logistics engine capable of supporting high-growth operations and driving long-term market leadership.

Results

brands integrated into the platform
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transactions processed in just 6 months
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cities reached through platform expansion
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Transforming logistics: building a digitally enabled 3PL service from scratch

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